SERVICES

Content Marketing Agency in Singapore

At Cleverly SG, we craft effective, well planned out strategies that will engage your audience and boost conversions.

Content Marketing
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Benefits of Content Marketing

Having content marketing as part of your strategy helps build lasting relationships, trust and eventually position your brand as an industry leader.
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Attract high quality traffic

Reach high relevant audiences genuinely interested in your offer to drive more conversions. 

Increase brand visibility

Consistent and relevant content ensures your brand stays top-of-mind and easily found when your customers are online.

Establish credibility and trust

High quality content positions your brand as a trusted source and leaves a better impression with new audiences, transforming visitors into loyal customers.

Steady flow of leads

Quality content increases likelihood of ranking higher on SERPs, eventually resulting in consistent flow of visitors and conversions. With quality content there is also a higher chance of ranking higher on SERPs which eventually results in consistent flow of visitors and conversions.

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Our Content
Marketing Services

Enhance your brand identity with meaningful, targeted content and comprehensive copywriting and SEO services to help strengthen your brand awareness to your target audience. Here are some of the many ways Cleverly can add value to your brand and garner the attention of your customer base.

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Copywriting

Drive new interest in your brand with comprehensive and persuasive marketing and promotional content. Capture the attention of potential clients and build your brand identity across a diverse audience within the region or even globally.

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Skyscraper content

We can help you identify trending content focused on a popular topic, plot skyscraper content based on the subject, and adapt it to your brand. This technique provides a robust way to leverage trends and attract an interested audience to your brand.

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Social media content

Social media marketing has become a significant force in content marketing. We can help you craft specific social media content that boosts your brand identity across multiple social media platforms, giving you a broader reach to your target audience.

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Pillar Cluster model

We can organise your web content into a series of pillars summarising a concept, which branch into clusters providing in-depth information on various related topics. This model makes it easier for visitors to navigate your site, which can help improve your website’s search ranking.

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Long Tail Keyword Strategy

Long-tail keywords are highly specific search terms with relatively low search volumes. We can implement an effective strategy that identifies and prioritises these keywords, gradually helping you achieve good rankings and more conversions.

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Content Refresh

A periodic content refresh can give older content a fresh coat of paint. This strategy can enhance your content with new, relevant material, improve its visibility across search engines, and organically attract more visitors.

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Infographics

Add value to your content with eye-catching and informative media that illustrates key points. We can create meaningful infographics that help deliver valuable information to your customers.

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Blog Article

We can prepare concise and educational blog articles that cover various topics tailored to your industry, while promoting your brand identity to a broader audience.

Our Approach to Effective Content Marketing

Strategic Planning

We meet, discuss, and get to know you and your business. This consultation session is also where we work with you to set objectives, analyse your content needs or start keyword research. Think of this as the part where you pick the right bait for your fishing trip.

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Research & Analysis

After our initial discussion we will then conduct thorough research to understand your industry, audiences and relevant trends.

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Content Creation

Using the information and other elements we gathered from our initial meetings, we form a comprehensive content marketing plan, we will help you choose the right approaches and formats to create meaningful, high-quality content that will attract the attention of your target audience.

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Strategic Implementation

We strategically distribute your content across relevant platforms, optimising it continuously for peak performance.

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Continuous Analysis & Refinement

Regular performance monitoring allows us to fine-tune your content strategy, enhancing effectiveness and maximising results.

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Ongoing Maintenance

We consistently update and refresh content to keep it engaging, relevant, and effective amid evolving trends.

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Continuous Analysis & Refinement

Regular performance monitoring allows us to fine-tune your content strategy, enhancing effectiveness and maximising results.

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Ongoing Maintenance

We consistently update and refresh content to keep it engaging, relevant, and effective amid evolving trends.

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Why Clients Choose Cleverly SG for Content Marketing

Local Expertise with a BIG Vision

With a team in Singapore we deeply understand the local markets, allowing us to be able to craft messages that will resonate closely with your audience. To remain competitive out of the local markets, we keep ourselves globally informed – ensuring our customers remain competitive both locally and internationally.

Customised Strategies for Every Client

Since the days when Cleverly was called Athena Media, our practice to all customers is always with the approach of “no cookie cutter solutions”. Why? Because your business is unique and your digital marketing strategies should also be.

Transparent Reporting

We prioritise transparency when it comes to reporting, every ad spent, results, ad are pulled directly from Google, Meta or Tiktok into our reporting system to you. Ensuring that the results you get are up to date and clear.

Expertise & Results Driven

Our results speak for themselves: We cater to various industries and ensure that your social media marketing strategy is meticulously tailored to success with the input and feedback of our satisfied clients. Our decisions are guided with data and analytics to help achieve tangible results for meaning growth.

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OUR GRANTS

Get Up To 50% PSG Funding!

SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of PSG E-commerce Solution Grant and PSG Digital Marketing Grant, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.

Don’t let cost stop you from taking your business to new heights! As PSG-approved vendors, our clients can apply for grants in Digital Marketing and E-Commerce.

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PSG Digital
Marketing Grant

Targeted towards small and medium enterprises (SME), this is a scheme by the government to encourage them towards digitalization. If you’re eligible, up to 50% of the cost can be reimbursed. Push your worries about financial costs away, as your brand can obtain the support it needs to increase its online presence, potentially generating more leads and sales than you can imagine.

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PSG E-Commerce
Solution Grant

E-Commerce saw a large boom during the COVID-19 pandemic, and the effects have lasted until today. This grant works similarly to that of digital marketing, with potentially 50% of costs being reimbursed. Having a platform for E-Commerce can boost your sales and revenue, bringing your brand to new heights.

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Based on 61 reviews
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Being a small business owner, one is often fraught with multiple challenges like managing customers/ staff and handling sales/ marketing. I am so glad to have found Cleverly SG - Faye & Audrey to have both taken the huge burden of website ideation/ building & iteration off my back, by taking in my feedback constructively, and always making it a point to reply almost instantly! I would not hesitate to recommend their impeccable services to anyone who would like to build a bespoke website which definitely impresses! Looking forward to collaborate with them in future ventures, and wishing the team all the best in their future endeavours!
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drmiketeoh
27 November 2024
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Thank you Audrey, Faye and Ernest for all your excellent work in digital marketing! Cleverly is helping us with our website, SEO, SEM, and social media, and their services are excellent. Everyone is very professional and friendly, and most importantly we definitely see the results! Highly recommended!
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Dawn Wong
17 October 2024
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I had the pleasure of working with Cleverly team for 2 years! Their patience and expertise in SEO and SEM have been invaluable for any SME company. Always available to help, guiding us through the complexities of digital marketing with ease. If you're looking to improve your online presence, I highly recommend reaching out to the Cleverly team. You won't be disappointed! 👍🏻
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Tan Ching
9 October 2024
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We recently had the pleasure of working with the team at Cleverly, who initially did a fantastic job revamping our website. Their creativity and attention to detail left a lasting impression, so when we decided to migrate our email server, it was a natural choice to let them manage that as well. Ernest and Elise have been exceptional throughout this process. Their professionalism and prompt responses made the migration seamless. They were always available to address our questions and concerns, demonstrating remarkable patience and kindness. No matter the issue we faced, they tackled it with a positive attitude, ensuring we felt supported every step of the way. Their expertise and dedication truly made a difference. I highly recommend Cleverly for both website design and email server management. They consistently go above and beyond to ensure their clients are well taken care of!
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Stephenie Toh
7 October 2024
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Cleverly did an outstanding job developing my website. Their team was professional, responsive, and skilled at translating my vision into a functional, user-friendly platform. They ensured every detail aligned with my brand and provided valuable suggestions to enhance both design and usability. The process was smooth from start to finish, with timely updates and clear communication. I appreciated their flexibility and attention to detail, especially when incorporating unique elements that reflect my brand identity. The end result is a beautiful, polished site that perfectly showcases my jewelry products. Highly recommended!
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Lin Xiaocong
16 September 2024
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Cleverly provides reliable digital solutions with a friendly, approachable team. Their supportive approach and tailored advice make working with them a pleasant experience.
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Danny Phan
11 September 2024
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Cleverly has transformed our digital strategy with their innovative tech solutions! Their expert team excels in SEO, content creation, social media management, and data-driven marketing, always delivering tailored strategies that align with our business goals. Their insights and results have significantly boosted our online presence. Highly recommended for anyone looking to elevate their digital game!
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Chatrie
11 September 2024
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I've engaged Cleverly for website development and SEO services and they've produced great work! Right from the get go, they were able to capture my vision for my website perfectly and came out with a beautiful, beautiful design for it. They were also able to incorporate very specific product options, cart and checkout functionalities that were on my wish list, so that was definitely a plus. What I really appreciated was the team's client-centric ethos. They always try their best to look into my requests and see how they can meet them. Often, they go the extra mile to advise on how best to achieve my objectives, providing alternatives, counter-proposals if need be. They are also extremely patient with my type-A-personality questions and concerns. Many thanks to the team for work and effort thus far. I would recommend Cleverly to anyone looking to work with a digital marketing service provider who is honest and effective!
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Daisy Zhang-Charles
7 September 2024
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Elise and Faye have been very helpful with our productivity needs and solutions. Cleverly team have been very helpful with our Software and Website Management asking about our needs creating a custom website for my business. Will look forward in future for any Media or Marketing need if needed. Thank you Cleverly.
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Han Xiang
6 September 2024
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TESTIMONIALS

Hear It Straight From

Our Satisfied Clients

Hear It Straight From Our Satisfied Clients

Content Marketing Portfolio Cleverly Proudly Delivered

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Frequently Asked Questions

How often will I need to post content for content marketing?

It helps to start with a short-term plan, covering three to six months, based on realistic expectations set by your current budget and marketing needs. We will discuss the frequency of posts across different platforms in detail to ensure you maximise the results of your content marketing plan.

Content marketing is necessary not only to draw in an interested audience but also to instil brand loyalty among customers, forming long-term relationships that will retain them for the foreseeable future.

Absolutely! Content marketing and SEO goes hand in hand. Curated content marketing is often designed to target specific keywords that web users actively search for. By aligning your content with these keywords, your site has a better chance of ranking on search engine results pages (SERPs). This, in turn, helps attract slow but steady growth in both traffic and conversions.

Partnering with an experienced content marketing agency in Singapore like Cleverly SG can help you rank higher on Google, drive organic traffic, and improve your website’s visibility to potential customers.

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One-Stop Digital Marketing Provider

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If you have any questions or doubts, feel free to contact us and we will get back to you soon!