SERVICES
Google Ads for Healthcare & Medical in Singapore
Drive more patient enquiries, increase bookings, and stay visible on Google. Our tailored Google Ads campaigns for medical and healthcare providers in Singapore are designed to deliver results while ensuring full compliance with MOH advertising regulations.
Why Google Ads Matter for Medical and Healthcare Providers?
In today’s digital-first world, patients turn to Google as their first step in finding medical services. Whether they are looking for a trusted dentist, a specialist, or a nearby clinic, showing up at the right time makes all the difference. Google Ads enables medical and healthcare providers to target these high-intent patients with precision, speed, and measurable impact while staying compliant with local regulations.
Immediate visibility on Google Search
With the right Google Ads strategy, your clinic can appear at the top of search results instantly ahead of competitors and organic listings.
Attract high-intent patients near you
We help you target people actively searching for treatments and services you provide, such as “child dentist near me” or “skin specialist Singapore.” These are patients ready to book.
Outperform competitors with data-driven campaigns
Our campaigns are built on performance data, not guesswork. We continuously refine keywords, bids, and ad copy to lower cost-per-click and increase conversions.
MOH-compliant messaging
We understand the strict healthcare advertising regulations in Singapore. Every ad is written to be compliant with MOH guidelines while remaining clear, relevant, and patient-friendly.
Who We Help
We work with a wide range of healthcare and medical providers across Singapore, delivering customised Google Ads and digital marketing strategies that are compliant, results-driven, and aligned with each clinic’s unique goals.
Private Clinics
This includes general practitioners (GPs), medical specialists, and traditional Chinese medicine (TCM) clinics. We help these clinics attract new patients for both general consultations and specific treatments.
Physiotherapy and Chiropractic Centres
Our campaigns target patients dealing with pain, injury recovery, or mobility issues, helping musculoskeletal care providers reach those actively searching for solutions.
Dental Clinics
From family dentists to orthodontic and implant-focused practices, we design campaigns that drive appointment bookings and promote high-value dental services.
Mental Health Professionals
We help psychologists, therapists, counsellors, and wellness centres connect with individuals in need of mental health support through discreet, intent-focused advertising.
Aesthetic Clinics
We support aesthetic and medispa clinics in promoting treatments such as skin rejuvenation, fillers, and body contouring while all staying within MOH advertising guidelines.
Hospitals and Health Screening Centres
For larger medical institutions offering specialist care, executive screenings, or wellness packages, we provide scalable, data-driven campaigns that target both local and corporate patients.
Our Google Ads Services for Medical & Healthcare Providers
We offer a complete suite of Google Ads services tailored specifically for medical clinics and healthcare providers in Singapore. Each service is built to maximise patient enquiries, improve ad performance, and remain compliant with MOH advertising guidelines.
Keyword strategy that aligns with patient intent
We identify high-intent search terms that patients actually use, such as “skin tag removal Singapore” or “children’s dentist near me,” and build campaigns around them to drive meaningful traffic.
Conversion-focused landing pages
Our landing pages are designed to guide users to take action by calling, booking or enquiring with trust-building elements like reviews and certifications.
Laser-focused targeting
Your ads are filtered by location, time of day, device type, and use search behaviours to reach the right audience, minimising ad spend waste and improving your return on investment.
Continuous testing and learning
We continuously test, refine and optimise your campaign to improve conversions and reduce costs.
High-converting ad copy
We craft empathetic ads that resonate with patients’ concerns and needs, while adhering to MOH advertising regulations.
Transparent reporting
You’ll receive monthly performance reports that show exactly how your ads are performing including impressions, clicks, leads generated, cost-per-click, and return on ad spend.
What Makes Our Medical & Healthcare Google Ads Different
Industry-specific experience
We have worked with multiple clinics and healthcare brands in Singapore by running Google Ad campaigns that are MOH-compliant, aligned with advertising regulations, and tailored to healthcare audiences.
Local SEO and SEM strategy synergy
We don’t run your ads in isolation. Our team ensures your paid search campaigns work hand-in-hand with your organic local SEO strategy, increasing your visibility across both paid and organic listings.
Transparent cost-per-lead optimisation
Our focus is not just on driving traffic, but on generating quality leads at an efficient cost. We monitor cost-per-click, conversion rates, and patient enquiries to continuously improve your campaign performance.
Proven results for healthcare clients in Singapore
We’ve helped healthcare providers across general practice, dental, aesthetic, and specialist services improve their online visibility, increase bookings, and lower ad spend over time. Results can include improved click-through rates, reduced cost-per-click, and more patient enquiries that are all backed by data.
Why Choose Us for Google Ads Medical & Healthcare Campaigns
Dedicated SEM team
Our team specialises in search engine marketing for the medical and healthcare industry. We know what patients are searching for and how to reach them without relying on generic tactics.
Certified Google Ads partner
We use the best practices and tools to manage your campaigns efficiently, drive more qualified traffic, and improve your return on ad spend.
Fast turnaround and clear reporting
We launch campaigns quickly and provide transparent, easy-to-understand reports so that you will always know how your ads are performing and where your budget is going.
Google Ads Services
We Provide
Google Ads are flexible based on your budget and marketing needs. Let’s see what Google services we provide that can help boost your business!
Google Ads
Which business owner doesn’t dream of having their business rank right at the top of the Google search results? You can count on us to craft captivating ad copy using high-ranking keywords to ensure your Google ads reach the right people—driving potential customers to your website and turning them into new and even loyal customers!

Performance Max Ads
Google's Performance Max campaign is a new ad type that combines all campaign types—display, email, shopping, or video—to drive clicks-to-conversions into your business with a single unified campaign structure. Cleverly will help your business reap the maximum benefits with Performance Max ads!

YouTube Ads
YouTube ads services help promote your business, products, and services by playing fun and interactive video formats. This type of ad reaches an enormous global audience on YouTube as they are played at the start or in the middle of a video. Rest assured, we will follow the latest trends to keep the audience’s eyes glued to your YouTube ads.

Display Ads
Display ads feature interactive elements such as pop-ups, banners, images, and texts on the Google Display Network’s apps and websites, such as YouTube, Gmail, and even Maps! With our expertise, we will directly advertise your products and services on relevant websites to your target audience as they browse for what they are looking for.
To take it up a notch, we are prodigies at leveraging Google’s new Smart Display ads that help you convert clicks to customers at every stage of their buying journey. Leave it to us to design a mix of eye-catching copies and designs for your brand that will later grace Google’s Display Network.

Shopping Ads
Google Shopping ads can help you increase brand awareness by showcasing your website’s products and services directly in Google search results instead of just text format. All you have to do is provide us with your product details, and we will entice your potential customers!

Remarketing Ads
Remarketing advertising is an SME’s best friend! They basically “follow” potential customers around the web as they scroll through competitor websites, attracting them to visit your website. Remarketing ads encourage old customers to purchase products and services from you again—convincing customers is our best forte!
OUR GRANTS
Get Up To 50% PSG Support!
SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of Athena E-Store Solution and DM Cleverly Digital Marketing Packages, Pre-Approved Solutions under the IMDA SMEs Go Digital programme.
Don’t let cost stop you from taking your business to new heights! As IMDA SMEs Go Digital’s pre-approval vendor, our clients can apply for grants in Digital Marketing and E-Commerce.

DM Cleverly Digital Marketing Packages
Targeted towards small and medium enterprises (SME), this is a scheme by the government to encourage them towards digitalization. If you’re eligible, up to 50% of the cost can be reimbursed. Push your worries about financial costs away, as your brand can obtain the support it needs to increase its online presence, potentially generating more leads and sales than you can imagine.
Excellent rating
Based on 61 reviews![]()
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Being a small business owner, one is often fraught with multiple challenges like managing customers/ staff and handling sales/ marketing. I am so glad to have found Cleverly SG - Faye & Audrey to have both taken the huge burden of website ideation/ building & iteration off my back, by taking in my feedback constructively, and always making it a point to reply almost instantly! I would not hesitate to recommend their impeccable services to anyone who would like to build a bespoke website which definitely impresses! Looking forward to collaborate with them in future ventures, and wishing the team all the best in their future endeavours!
drmiketeoh27 November 2024
Thank you Audrey, Faye and Ernest for all your excellent work in digital marketing! Cleverly is helping us with our website, SEO, SEM, and social media, and their services are excellent. Everyone is very professional and friendly, and most importantly we definitely see the results! Highly recommended!
Dawn Wong17 October 2024
I had the pleasure of working with Cleverly team for 2 years! Their patience and expertise in SEO and SEM have been invaluable for any SME company. Always available to help, guiding us through the complexities of digital marketing with ease. If you're looking to improve your online presence, I highly recommend reaching out to the Cleverly team. You won't be disappointed! 👍🏻
Tan Ching9 October 2024
We recently had the pleasure of working with the team at Cleverly, who initially did a fantastic job revamping our website. Their creativity and attention to detail left a lasting impression, so when we decided to migrate our email server, it was a natural choice to let them manage that as well. Ernest and Elise have been exceptional throughout this process. Their professionalism and prompt responses made the migration seamless. They were always available to address our questions and concerns, demonstrating remarkable patience and kindness. No matter the issue we faced, they tackled it with a positive attitude, ensuring we felt supported every step of the way. Their expertise and dedication truly made a difference. I highly recommend Cleverly for both website design and email server management. They consistently go above and beyond to ensure their clients are well taken care of!
Stephenie Toh7 October 2024
Cleverly did an outstanding job developing my website. Their team was professional, responsive, and skilled at translating my vision into a functional, user-friendly platform. They ensured every detail aligned with my brand and provided valuable suggestions to enhance both design and usability. The process was smooth from start to finish, with timely updates and clear communication. I appreciated their flexibility and attention to detail, especially when incorporating unique elements that reflect my brand identity. The end result is a beautiful, polished site that perfectly showcases my jewelry products. Highly recommended!
Lin Xiaocong16 September 2024
Cleverly provides reliable digital solutions with a friendly, approachable team. Their supportive approach and tailored advice make working with them a pleasant experience.
Danny Phan11 September 2024
Cleverly has transformed our digital strategy with their innovative tech solutions! Their expert team excels in SEO, content creation, social media management, and data-driven marketing, always delivering tailored strategies that align with our business goals. Their insights and results have significantly boosted our online presence. Highly recommended for anyone looking to elevate their digital game!
Chatrie11 September 2024
I've engaged Cleverly for website development and SEO services and they've produced great work! Right from the get go, they were able to capture my vision for my website perfectly and came out with a beautiful, beautiful design for it. They were also able to incorporate very specific product options, cart and checkout functionalities that were on my wish list, so that was definitely a plus. What I really appreciated was the team's client-centric ethos. They always try their best to look into my requests and see how they can meet them. Often, they go the extra mile to advise on how best to achieve my objectives, providing alternatives, counter-proposals if need be. They are also extremely patient with my type-A-personality questions and concerns. Many thanks to the team for work and effort thus far. I would recommend Cleverly to anyone looking to work with a digital marketing service provider who is honest and effective!
Daisy Zhang-Charles7 September 2024
Elise and Faye have been very helpful with our productivity needs and solutions. Cleverly team have been very helpful with our Software and Website Management asking about our needs creating a custom website for my business. Will look forward in future for any Media or Marketing need if needed. Thank you Cleverly.
Han Xiang6 September 2024
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FAQs About Google Ads for Healthcare in Singapore
Is Google Ads allowed for healthcare businesses in Singapore?
Yes, but your ads have to abide by MOH advertising guidelines which includes factual, non-sensational content and does not include testimonials or guarantees.
How much budget should I set aside for a medical Google Ads campaign?
We would recommend a starting budget of $2,000 – $5,000 per month depending on your goals, needs, and competition. We will create a tailored plan for you to ensure we meet those goals.
How do you ensure ads are compliant with MOH guidelines?
Our healthcare SEM team is well-versed in MOH regulations. Every ad is reviewed to avoid prohibited content such as exaggerated claims, patient testimonials, and pricing promotions. We also help adjust wording to ensure it remains professional, accurate, and aligned with MOH standards.
Our team is familiar with the MOH guidelines when it comes to advertising and we will carefully check that the ads are accurate, professional and fully compliant before using them.
Do you do both search and display ads?
Yes, search ads target patients who are actively searching, while display ads help you appear in front of relevant audiences across websites and apps. We use a mix of both to target your audience effectively.
Get Your Free SEO Report
We can help you maximise your business’ value and visibility with effective SEO implementation.
We do all the heavy lifting while you reap the benefits, freeing up your time so you can focus on your business’ success!
One-Stop Digital Marketing Provider
- 52 Telok Blangah Rd, #04-01 Singapore 098829
- Hello@Cleverly.SG
- +65 8866 3438
Ready To Work With Us?
If you have any questions or doubts, feel free to contact us and we will get back to you soon!



