SERVICES
Social Media Advertising for Healthcare Providers
With the rise of social media platforms, social media has become one of the most powerful tools for healthcare providers to connect with their patients. Whether you’re promoting dental aesthetics, health screening packages, or physiotherapy services, paid social ads offer a complaint and effective way to stay top-of-mind and drive real results.
Why Social Ads Work for Clinics and Medical Professionals
Reach people where they spend their time
Social Media Platforms still remain as the top places for ads for their unmatched reach and with the right targeting, your business can appear where potential patients are spending their time.
Use Engaging Visuals to build awareness and trust
Well-designed social ads build familiarity and trust. From informative visuals to video snippets, clinics can humanise their brand while educating potential patients.
Hyper-targeted by location, age, interest, and condition
We don’t waste your budget on the wrong audience. Using advanced targeting tools, we pinpoint individuals based on age, location, interests, demographics, and even health-related behaviors. This means your ads reach those most likely to book your services.
Effective for elective and lifestyle treatments
Social ads perform particularly well for elective procedures and services where emotion, trust, and aesthetics matter. These include dental, aesthetic, TCM, physiotherapy, fertility, and mental health offerings.
Whether you’re marketing for dentists or advertising health packages, Facebook and Instagram ads give healthcare providers daily opportunities to grow.
We Support a Wide Range of Healthcare Businesses
Our social media advertising solutions are designed specifically for healthcare providers. We work with a diverse range of medical and wellness professionals to help them attract new patients, build trust, and promote their services responsibly on Facebook and Instagram.
Dentists and orthodontists
We support dental clinics in promoting treatments such as braces, whitening, implants, and hygiene packages while maintaining professional, MOH-compliant messaging.
General practitioners and health screening clinics
From flu vaccinations to executive health checks, we help GP clinics and screening centres run educational and promotional campaigns to raise awareness and drive bookings.
Aesthetic and skin clinics
We run targeted campaigns for clinics offering aesthetic treatments, skincare services, and non-invasive procedures with visuals and messaging crafted to engage without breaching ad guidelines.
TCM and wellness centres
Our campaigns help TCM practitioners and holistic wellness centres educate the public about services like acupuncture, herbal therapy, and tuina, reaching audiences who value alternative medicine.
Fertility and women's health clinics
We assist clinics that specialise in reproductive health, IVF, and gynaecological care, ensuring messaging is sensitive, supportive, and in line with advertising regulations.
Physiotherapy, chiropractic, and allied health providers
We help physiotherapists and allied health providers attract more patients by running targeted campaigns focused on pain relief, injury recovery, and rehab treatments. Using condition-based and interest-driven audience targeting, we connect you with individuals actively seeking solutions.
Mental health services and counsellors
We support psychologists, counsellors, and mental wellness providers in reaching individuals who need help, with care and discretion. Our campaigns use respectful messaging and privacy-safe lead formats to ensure users feel safe and supported when taking the first step.
Our Meta Ads Approach for Healthcare
We build campaigns that are unique to each healthcare clinic we work with to help them reach the right patients while still being compliant and seeing results.
Strategy and Audience mapping
We collect information about the services you provide, the patient's lifecycle and who you want to target to reach them best.
Ad formats that convert
We use formats that resonate with the audience. We also use Lead Form ads to let users enquire on the spots without needing extra clicks.
Creative Visuals and Massaging
We design ad creatives that are clean, professional, and tailored to health-conscious audiences. Every word of copy is written with care - clear, benefit-driven, and fully aligned with MOH guidelines.
We help you manage your campaign and adjust the bugets and bids to make sure that your ad budget is efficiently utilised and that your business received better return on investment and higher-quality leads.
Campaign setup and management
We help you manage your campaign and adjust the bugets and bids to make sure that your ad budget is efficiently utilised and that your business received better return on investment and higher-quality leads.
A/B testing and performance tuning
We test ad copies, creatives and audiences to find what works best to track conversions like enquiries and bookings.
Transparent metrics and reporting
You’ll receive regular updates on campaign performance, including metrics such as reach, clicks, cost per result, and lead volume. Our monthly reports include clear recommendations to guide next steps and maximise results.
Why Partner With Us
We are more than just digital marketers. We are healthcare growth specialists. Our team combines platform expertise, regulatory awareness, and performance-focused strategies to help clinics grow responsibly through Meta advertising.
Healthcare-specific experience
We have worked with dental clinics, general practitioners, traditional medicine centres, and specialist providers across Singapore. We understand patient behaviour, marketing sensitivities, and what it takes to engage the right audience effectively.
MOH and HPB compliant advertising
We stay updated on Singapore’s healthcare advertising regulations so you can focus on your patients. Every campaign is reviewed to ensure that messaging is clear, professional, and fully aligned with the Ministry of Health and Health Promotion Board guidelines.
Full ownership of your advertising assets
You retain complete access and control over your Facebook and Instagram accounts, campaigns, and data. We manage and optimise them for performance, but everything remains in your name and under your ownership.
Performance-driven campaign management
Our work is focused on lead quality, not just reach or impressions. Through continuous testing, real-time adjustments, and monthly reviews, we help you make the most of your budget while generating enquiries that convert into actual patients.
Our Social Media Services
We can help you cover the most popular social media platforms with a content marketing strategy that allows you to reach a broader audience and get your brand across to many more potential clients.
Meta (Facebook) Ads & Posts
With Meta considered one of the most popular social media platforms worldwide, our dedicated marketing specialists can provide marketing advice and support to grow your audience and quickly reach more people organically.
Instagram Ads & Posts
Implement eye-catching infographics and professionally designed posts to catch your audience’s attention as they browse through their Instagram feed. We can help you optimise your Instagram marketing in a smooth manner that frequently drives new conversions.
LinkedIn Ads & Posts
Target the professional world, from executives to top management, by allowing us to advertise highly curated ads and posts that speak to your target audience.
Tiktok Ads & Posts
We provide a variety of TikTok ad strategies to help your brand reach out to younger generations more effectively.
OUR GRANTS
Get Up To 50% PSG Support!
SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of Athena E-Store Solution and DM Cleverly Digital Marketing Packages, Pre-Approved Solutions under the IMDA SMEs Go Digital programme.
Don’t let cost stop you from taking your business to new heights! As IMDA SMEs Go Digital’s pre-approval vendor, our clients can apply for grants in Digital Marketing and E-Commerce.
DM Cleverly Digital Marketing Packages
Targeted towards small and medium enterprises (SME), this is a scheme by the government to encourage them towards digitalization. If you’re eligible, up to 50% of the cost can be reimbursed. Push your worries about financial costs away, as your brand can obtain the support it needs to increase its online presence, potentially generating more leads and sales than you can imagine.
TESTIMONIALS
Hear It Straight From
Our Satisfied Clients
Hear It Straight From Our Satisfied Clients
Featured Case Study
Salomon Singapore
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Knowledge Hub
- All, Blog, Content Marketing, Digital Marketing, Search Engine Marketing, Search Engine Optimization, Social Media Marketing
- All, Blog, Content Marketing, Digital Marketing, Search Engine Marketing, Search Engine Optimization, Social Media Marketing
- All, Blog, Content Marketing, Digital Marketing, Search Engine Marketing, Search Engine Optimization, Social Media Marketing
- All, Blog, Content Marketing, Digital Marketing, Search Engine Marketing, Search Engine Optimization, Social Media Marketing
FAQs for Meta Advertising
Are Facebook and Instagram ads allowed for medical services in Singapore?
Yes, however, ads must comply with guidelines set by the Ministry of Health (MOH) and Health Promotion Board (HPB). This means no testimonials, price promotions, or claims that could be seen as misleading or unverified.
How much monthly ad budget is typical for a dental clinic campaign?
We recommend clinics to start with a monthly ad budget of $800 to $2,000. We will plan and advise you on the amount depending on your treatment types, competition level, and the number of leads you want to generate.
What is the difference between boosting a post and running full campaigns?
Boosting a post simply increases its reach and engagement, but it offers limited targeting and control. A full ad campaign allows precise targeting by audience segment, use of lead forms, multiple ad creatives, A/B testing, and detailed performance reporting. It is far more effective for driving results.
Can I run both Facebook and Instagram ads together?
Yes, Facebook and Instagram run under the same Meta Ads platform, so we can manage one campaign across both platforms efficiently. This improves reach, maintains consistent messaging, and allows performance to be optimised across different audience behaviours.
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We can help you maximise your business’ value and visibility with effective SEO implementation.
We do all the heavy lifting while you reap the benefits, freeing up your time so you can focus on your business’ success!
One-Stop Digital Marketing Provider
- 52 Telok Blangah Rd, #04-01 Singapore 098829
- Hello@Cleverly.SG
- +65 8866 3438
Ready To Work With Us?
If you have any questions or doubts, feel free to contact us and we will get back to you soon!